The Birch Grove Branding president and ownership team’s last name, Burkinshaw, is a locational name deriving from the place called “Birkenshaw” near Wakefield in West Yorkshire. The place name is recorded in 1274 as “Birkenschawe” and means “the birch grove.”
During the naming process of the company (when more than 100 names were tossed around), the definition and history of the last name Burkinshaw was discovered. Simultaneously while sitting in the family’s Loon Mountain, New Hampshire getaway, Carolyn Burkinshaw, mother of president Justin Burkinshaw, was looking out the windows at the numerous birch trees and sent a text message saying “maybe you should do something with birch trees.” Justin resides in Ipswich, Massachusetts, and having birch trees in his own backyard the perfect name was born!